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Browsing the 'marketing' tag

How to Get More People to Read Your Law Firm’s E-Newsletter

Wednesday, February 19th, 2020

There is a straightforward and massively overlooked way to improve the effectiveness of your e-newsletter and other electronic communications: sending messages to relevant sub-sections of your recipient list. Just as you […]

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young stressed attorney

What Not to Do When You’re Not Busy Enough

Thursday, May 9th, 2019

When lawyers and other professionals are used to being busy, it can be especially challenging when they hit a slow patch. Two sub-optimal responses tend to repeat themselves. 1. Overcompensating […]

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