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Browsing the 'business development' tag

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A Better Way to Generate New Client Leads: The Zoom Roundtable

Wednesday, September 16th, 2020

In the early months of the pandemic, many lawyers were especially attentive to their key clients and referral sources, recognizing the importance of checking in. Firms reassured their clients that […]

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Asian business man wear face mask and he is being fired because of economic downturn due to the covid-19 spread all over the world

The Plight of Law Firm Marketing Departments

Wednesday, May 20th, 2020

We’ve begun to see a disturbing trend in professional services as organizations respond to the economic impact of the coronavirus. Faced with an uncertain future and looking to cut costs […]

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What You Need

Marketing: Professionals Must Define Needs

Wednesday, May 13th, 2020

If you’re waiting for potential clients to voice a need right now, you may be waiting a while. And they’ll be losing out in the meantime. Even under the best […]

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Time for Humility

This Is a Time for Humility

Wednesday, May 6th, 2020

The decisions made by human beings are subject to numerous logical flaws and idiosyncrasies. Unfortunately, COVID-19 and our individual and collective responses to it require us to make prudent decisions despite […]

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Covid-19 Presents Lobbying Opportunities for Law Firms

COVID-19 Presents Lobbying Opportunities for Law Firms

Wednesday, April 29th, 2020

The rapid expansion of law likely to follow the COVID-19 crisis presents a unique opportunity for smaller firms and solo practitioners to get involved in lobbying efforts. While larger and […]

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succeeding planning in the age of Coronavirus

Succession Planning in the Age of Coronavirus

Thursday, April 9th, 2020

The increased importance of succession planning that preceded the onset of coronavirus may only ramp up as a result of the pandemic. The difficulties of running a law firm or […]

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Why Personal Branding Is a Career Development Strategy

Wednesday, March 4th, 2020

When you first start your legal career, you build your book of business by chasing down clients one-by-one through time-consuming networking efforts. Acquiring business on an individual basis is pretty […]

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